Practicum 2- Lauren

You can definately tell that StumbleUpon is a product of Web 2.0. I recently received an email from them encouraging me to customize my profile, to "share my interests and express myself." StumbleUpon is all about personalization; by tailoring their products to fit consumers needs they are able to attract a bigger following and increase satisfaction. Besides explaining more about how Stumble works, the email served as a reminder to stumble- and it worked!